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Course Code: MGLD 144
1287 Course Visits
Business Relationship Management Professional (BRMP)
Course Sector:
Management and Leadership
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
5 Days
Dubai, UAE $4,250
02
5 Days
Dubai, UAE $4,250
03
5 Days
Riyadh, KSA $4,250
04
5 Days
Cairo, Egypt $4,250
Introduction
Training course introducion / brief
Business Relationship Management (BRM) has emerged as one of the key strategic business concepts for CIOs, CEOs and leaders looking to establish and maintain a business relationship with their clients based on a thorough understanding of their demands. The goal of the procedure is to identify client’s requirement and ensuring that the service provider could meet them when company needs changed over time and in different situations. This training course is designed to provide participants with the essential concepts of the Business Relationship Management and become a profession equip with all the knowledge and skills they need to successfully manage business relationships.
Course Objectives
At the end of the training course, participants will be able to
- Gain the comprehensive the understanding of the characteristics and Processes of World-Class Business Relationship Manager (BRM)
- Explore Portfolio Management disciplines and techniques and how they can be used and applied to create, sustain and maximize realized business value.
- Understand what is meant by business transition management and how value migration and loss can be minimized by successful implementation of change and transformation programmes
- Identify the role of Business Relationship Manager in providing clients with a world-class service, and how to ally compelling value propositions with actual client needs to create compelling, lasting value
- Become an effective and persuasive communicator and enhance advanced communication skills for relationship management.
Course Audience
Who is this course for, and can benefit the most
This training course is designed for business owners, managers, and executives seeking to elevate their understanding of how to effectively manage business relationships.
Course Outline
The course aims and learning outcomes
The Business Relationship Manager (BRM)
- The goals and objectives of a successful BRM
- The role of the BRM and its growing importance
- The evolution of the BRM role in response to business and provider forces
- Business and Supplier Demand maturity and its effect on the BRM role
- The drivers of relationship maturity
- The tactics and strategy of the BRM role
- Reporting and organizing structures for Business Relationship Managers.
Strategic Partnerships
- Value Realization and Migration
- Demand Shaping
- The Strategic Relationship Management Process and how to deploy it to strengthen professional relationships
- The Customer’s Decision-Making process and buying cycle
- Mutual Relationship contracts and how to execute them
Understanding the Business
- Understanding the wider Business environment
- Business Models
- Strategy
- Understanding Business processes and operations
- Understanding the clients’ organisation, culture and internal politics
Portfolio Management & Business Transition
- Portfolio Management as a means of creating enduring value
- Portfolio Management and the product lifecycle
- Optimizing Business value by managing the relationships between Projects Programs and Portfolio Management
- Portfolio Classification schemes and their role in balancing portfolios
- Governance – how processes and structures are used to support Portfolio Management
- Understanding Business Transition Management and the Business Transition Capability Model
- Leading change
- Concepts of Change Leadership
- How to create stakeholder urgency
- Key Factors in managing change, the Cliff Analogy
Value, Persuasion and Communication Skills
- Value-Centric service delivery
- Building Rapport and Business Relationships
- Understanding the differences between Products, Services and Brands and the implications of this on the Business Relationship
- Creating compelling Value propositions
- Influencing and Persuasion skills
- Communications skills Masterclass
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY
Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).
At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.
Since 2001, we have been pioneering the training field in the middle east, we managed to unlock potential and help individuals, teams and organisations to be the best that they can be with our full and integrated solutions.
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