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Course Code: SMCS 136
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Customer Delight: Developing a Customer Centric Culture Organization
Course Sector:
Sales, Marketing and Customer Service
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
3 Days
Dubai, UAE $3,250
02
3 Days
Dubai, UAE $3,250
Introduction
Training course introducion / brief
This course is designed to help organizations enhance customer satisfaction and loyalty by focusing on segmenting customers, evaluating cost-to-serve, reviewing customer agreements and service fulfillment, identifying key customers, and establishing a responsive and agile customer delight culture. In today's competitive business landscape, delivering exceptional customer experiences is paramount to success.
Throughout this training program, participants will gain practical insights and strategies to effectively meet customer needs, optimize service delivery, and foster strong customer relationships. By the end of the program, participants will be equipped with the tools and knowledge to create a customer-centric culture, implement continuous improvement practices, and drive ongoing customer delight initiatives. Join us on this journey as we explore the path to delighting customers and achieving sustainable business growth.
Course Objectives
At the end of the training course, participants will be able to
- Gain the knowledge and expertise to effectively segment customers.
- Evaluate cost to serve and define opportunities for improve.
- Review and analyze sustomer agreement service and fulfilment.
- Identify key customers and define collaboration strategy.
- Establish a responsive and agile with a continuous improvement loop in place to ensure opportunities constantly reviewed.
Course Audience
Who is this course for, and can benefit the most
- Sales Executives
- Business Development Executives
- Sales / Marketing Managers
- Account Managers / Relationship Managers
- Sales Directors
- Teachers / Trainers
- Leaders
- Students
- Head of Department
- Art Directors
- HR professional
- Career shifters
- Business Owners / Entrepreneurs
- Social Media Specialist
- SEO Specialist
- Customer Service Officers
Course Outline
The course aims and learning outcomes
Customer Segmentation and Cost Analysis
- Introduction to Customer Segmentation
- Methods of Customer Segmentation
- Evaluating Cost to Serve Different Customer Segments
- Identifying Opportunities for Cost Optimization
- Analyzing Customer Data for Improvement Opportunities
- Gathering Customer Feedback and Insights
- Defining Improvement Opportunities for Customer Segments
Customer Agreements and Service Fulfillment
- Reviewing Customer Agreements and Service Level Agreements (SLAs)
- Alignment of Agreements with Customer Needs and Business Goals
- Mapping Service Fulfillment Processes
- Identifying Bottlenecks and Inefficiencies
- Applying Lean and Agile Principles to Optimize Service Fulfillment
- Understanding Key Customer Needs and Expectations
- Developing Customer-Centric Service Strategies
Responsive and Agile Customer Delight Culture
- Establishing a Customer-Centric Culture
- Developing a Customer-Centric Mindset
- Communication and Reinforcement of Customer Delight Principles
- Implementing a Continuous Improvement Loop
- Feedback Loops and Performance Metrics for Customer Satisfaction
- Strategies for Continuous Improvement and Innovation
- Action Planning and Roadmap for Ongoing Customer Delight Initiatives
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY
Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).
At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.
Since 2001, we have been pioneering the training field in the middle east, we managed to unlock potential and help individuals, teams and organisations to be the best that they can be with our full and integrated solutions.
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