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Course Code: SMCS 704
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The Art of Selling: Advanced Sales Skills
Course Sector:
Sales, Marketing and Customer Service
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
3 Days
Abu Dhabi, UAE $3,250
02
3 Days
Riyadh, KSA $3,250
Introduction
Training course introducion / brief
Achieving success requires the sales person to become a challenger and a strategic partner with clients. So now it is crucial for sales to develop more effective management tools for themselves and the environment they sell in.
By understanding and actualizing the art of narrating stories in their pitches, they will be able to make that “Aha!” moment for prospects. Getting to this moment will captivate your clients and strength your business relationship with them.
This learning experience will support the sales department to create more compelling sales calls, close deals right and achieve SMART objectives.
Training Course Methodology
This training course is designed to be highly interactive and participatory. To ensure maximum comprehension and retention, this training will utilize a variety of proven virtual learning methods such as break-out sessions for group discussions and brainstorming, virtual icebreakers, recorded videos, case studies, and readings.
Course Objectives
At the end of the training course, participants will be able to
- Recognize the true dynamic changes of today’s selling
- Diagnose the reasons behind such changes
- Identify Why Clients’ buy or postpone?
- Discover Different types of Clients
- Build ways to appeal to the different types
- Develop improved self-awareness and emotional intelligence in professional selling
- Understand the difference and balance between scientific selling and personal selling
- Master self-management and goal setting —what you focus on will become reality
- Strengthen interpersonal relations in selling
- Recognize and understand the new landscape of selling to informed clients
- Think strategically with a focus on the new client’s mind and profile
- Develop their personal brand
Course Audience
Who is this course for, and can benefit the most
- Project Officers
- Administrative officers
Course Outline
The course aims and learning outcomes
Selling in today’s World
- The logic of product features is overrated
- The new attention span of buyers
- Buying decisions: Logical or Emotional?
Know your clients’ type
- Strategic buyers
- Spendthrifts
- Average Spenders
- Frugality
- How to appeal to each type of buyers?
Communication Skills
- Practicing Active Listening
- Eliminating Filters to Effective Listening
- Helping Others Listen More Effectively
- Doing the Basics Better
Selling with Stories
- What is A sales story
- Six attributes of A story
- Sales story activity
- WHY TELL SALES STORIES?
- Types of stories
- When to use stories?
Capture Attention
- Body signals
- The 3Vs of StoryTelling
- Visual power
- Vocal power
- Verbal Power
Build Trust
- Establishing Rapport
- Business Rapport
- Personal Rapport
- Getting Buyers To Tell Their Story
NeuroSelling
- Neuroscience means new tools
- Personal vs. scientific selling
- Tapping into the emotional brain
- Emotional intelligence in selling
Personal Branding for Sales
- Clients buy you 1st
- Personal Brand Development
- “evaluate yourself “
- Personal SWOT analysis
- Create/ develop your Brand
Close the Sales
- ARMING YOUR Pitch WITH Relevant Stories
- Build your Sales Story Pitch
- Generating Loyalty & Developing Advocacy
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY
Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).
At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.
Since 2001, we have been pioneering the training field in the middle east, we managed to unlock potential and help individuals, teams and organisations to be the best that they can be with our full and integrated solutions.
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