Course Code: SMCS 809
1995 Course Visits
Diplomacy and International Relations
Course Sector:
Sales, Marketing and Customer Service
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
28 Jul - 01 Aug 2025
5 Days
Amsterdam, Netherlands
$4,950
02
19 - 23 Oct 2025
5 Days
Riyadh, KSA
$4,250
Introduction
Training course introducion / brief

In an increasingly interconnected world, the landscape of international diplomacy is evolving at a rapid pace. The traditional tools of statecraft are now complemented by new strategies and methodologies that emphasize the importance of soft power, digital engagement, and cross-cultural communication.

This comprehensive training program is designed to equip participants with the essential skills and knowledge needed to navigate this dynamic environment effectively.

Participants will also delve into the nuances of modern diplomatic practices, exploring the interplay between different forms of power, the impact of media and communication, and the roles of science and digital diplomacy.

 Through interactive sessions and practical exercises, this program aims to enhance the participants’ ability to represent their nations with confidence and finesse on the global stage.

Course Objectives
At the end of the training course, participants will be able to

  •       Identify key trends and changes in contemporary diplomacy.
  •       Understand the concept of national branding.
  •       Discuss how soft power influences a country's brand on the global stage.
  •       Evaluate the effects of proactive diplomatic actions on a nation's reputation.
  •       Identify best practices and strategies for effective diplomacy.
  •       Identify different types of diplomatic documents (e.g., notes verbales, memoranda, aides memoires).
  •       Understand the formal language and stylistic conventions used in diplomatic writing.
  •       Develop skills in drafting memoranda that effectively address diplomatic incidents.
  •       Identify the functions and responsibilities of press departments in diplomatic missions.
  •       Analyze the nuances of messaging in diplomatic communications.
  •       Learn techniques for writing effective press releases.
  •       Practice strategies for managing media interactions.
  •       Gain experience in conducting interviews in various formats.
  •       Understand how science and technology initiatives can be leveraged in diplomacy.
  •       Identify opportunities for fostering science diplomacy in universities and laboratories.
  •       Explore strategies for using digital platforms to improve a country's international image.
  •       Discuss potential security risks and mitigation strategies related to digital diplomacy.
  •       Develop criteria for assessing the impact of these initiatives on diplomatic goals.
  •       Examine case studies where diplomacy has positively or negatively affected a country's image.
  •       Discuss strategies for using diplomacy to attract tourists.
  •       Learn about place branding and how it can be integrated into diplomatic efforts.
  •       Explore how diplomacy can be used to boost a country's economic interests.

Course Audience
Who is this course for, and can benefit the most
  • Project Officers
  • Administrative officers 
Course Outline
The course aims and learning outcomes

The Evolving Landscape of International Diplomacy

  •       The evolving landscape of international diplomacy
  •       The interplay between hard, soft, and sharp power
  •       The connection between soft power and national branding
  •       The impact of the Diplomacy of Deeds on national reputation
  •       Insights for diplomatic practice

Effective Diplomatic Communication in English

  •       Key forms of diplomatic written communication
  •       The role of notes verbales, memoranda, and aides memoires
  •       English language protocols in diplomatic contexts
  •       Using memoranda to address critical incidents between states
  •       Practical exercise: Writing a note verbale or memorandum in English

 


Navigating International Media Relations

  •       Roles of the Embassy and Foreign Affairs press departments
  •       Implicit and explicit elements in diplomatic media communications
  •       Crafting press releases for local and international audiences
  •       Handling press and media inquiries
  •       Managing interviews online and in-person
  •       Aligning local media responses with foreign policy

Science Diplomacy and Digital Diplomacy

  •       The roles of science diplomacy and digital diplomacy in diplomatic missions
  •       Evaluating and promoting science diplomacy in academic and research settings
  •       Enhancing national image through digital diplomacy
  •       Addressing security issues in digital diplomacy
  •       Evaluating the effectiveness of science and digital diplomacy initiatives


Diplomacy and National Reputation

  •       How diplomacy can enhance or harm national and political images
  •       Diplomatic initiatives that promote tourism
  •       The significance of place branding and its strategic use
  •       Encouraging exports and foreign investment through diplomatic efforts
  •       The role of defense diplomacy in bolstering national image
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Over all rating
Excellent
Average
Below average
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY

Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).

At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.

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