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Course Code: SMC 1779
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Advanced Social Media & Digital Marketing Mastery
Course Sector:
Sales, Marketing and Customer Service
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
5 Days
Dubai, UAE $4,250
02
5 Days
Dubai, UAE $4,250
Introduction
Training course introducion / brief
Social Media & Digital Marketing Mastery
This
comprehensive 5-day masterclassprovides professionals with the advanced skills
and knowledge required to thrive in the ever-evolving digital marketing
landscape. By combining cutting-edge social media strategies with AI-driven
tools, this course enables participants to craft impactful marketing campaigns
that resonate with their target audiences. The program is tailored to address
real-world challenges, focusing on practical applications, hands-on exercises,
and the latest trends in digital and AI technologies
Course Objectives
At the end of the training course, participants will be able to
- Develop advanced social media strategies aligned with organizational goals.
- Utilize AI tools to optimize content creation, campaign management, and analytics.
- Design and execute high-impact advertising campaigns on various digital platforms.
- Integrate social media efforts with broader digital marketing initiatives like SEO and PPC.
- Leverage emerging technologies, including influencer marketing and AI innovations, to enhance brand visibility and engagement.
Course Audience
Who is this course for, and can benefit the most
- Marketing Professionals: Social media managers, digital marketing specialists, and content strategists seeking to elevate their skills.
- Business Leaders and Entrepreneurs: Individuals aiming to enhance their brand’s online presence and marketing ROI.
- AI Enthusiasts in Marketing: Professionals keen on leveraging AI for smarter, data-driven decision-making.
- Sector-Specific Professionals: Particularly those in sustainable industries like water solutions, who want to adopt digital marketing best practices tailored to their field.
Course Outline
The course aims and learning outcomes
Advanced Social Media Strategy Development
Understanding Social Media Trends- Key developments in 2024 social media strategies.
- Aligning platforms with business goals.
- Storytelling for engagement.
- Using AI tools for planning and content generation.
Social Media Advertising & Analytics
Maximizing ROI in Paid Campaigns- Advanced ad targeting and budgeting strategies.
- High-performing ad copy and visuals.
- AI-driven tools for campaign tracking and reporting.
- Key performance indicators (KPIs) for social campaigns.
Integration of Digital Marketing Channels
Omnichannel Marketing Strategies- Aligning social media with email, SEO, and PPC efforts.
- Case studies of effective integrations.
- AI-driven tools for keyword research.
- Optimizing social media content for SEO benefits.
Influencer Marketing & Engagement
Influencer Marketing Fundamentals- Identifying the right influencers for your industry.
- Building long-term influencer relationships.
- Monitoring online conversations for brand sentiment.
- Engaging with audiences effectively.
AI Innovations and Emerging Marketing Trends
AI in Marketing- Tools like ChatGPT, SEMrush AI, and others.
- Automating repetitive marketing tasks.
- AR/VR marketing strategies.
- Preparing for voice search and future trends.
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY
Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).
At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.
Since 2001, we have been pioneering the training field in the middle east, we managed to unlock potential and help individuals, teams and organisations to be the best that they can be with our full and integrated solutions.
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