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Course Code: PSCO 8799
6 Course Visits
Technology Trends in Bid Management
Course Sector:
Procurement & Supply Chain Operations
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
5 Days
Dubai, UAE $4,250
02
5 Days
Riyadh, KSA $4,250
03
5 Days
Online, Virtual $2,150
Introduction
Training course introducion / brief
This course equips professionals with a strategic understanding of emerging technologies and their integration with Customer Relationship Management (CRM) systems to drive business development and sales intelligence. Participants will explore how innovations such as AI, automation, data analytics, and cloud-based platforms are transforming customer engagement and revenue growth.
"The future of business development lies at the intersection of technology and customer insight."
Through hands-on learning and real-world examples, participants will learn how to leverage CRM tools effectively, analyze customer behavior, and apply tech trends to enhance lead generation, pipeline management, and customer retention strategies.
Course Objectives
At the end of the training course, participants will be able to
- Identify and evaluate emerging technologies relevant to business development
- Understand the role of CRM systems in managing customer relationships and driving sales intelligence
- Integrate CRM tools with digital marketing and sales automation platforms
- Apply data-driven insights from CRM to improve targeting, personalization, and conversion
- Develop strategies that align technological capabilities with business growth goals
- Enhance customer experience and retention through intelligent use of CRM and tech innovation
Course Audience
Who is this course for, and can benefit the most
- Business development managers
- Sales professionals and team leaders
- Marketing strategists
- CRM administrators and specialists
- Digital transformation officers
- Entrepreneurs and startup founders looking to scale
Course Outline
The course aims and learning outcomes
Introduction to Tech Trends in Business Development
- The Evolution of Technology in Sales and Marketing
- Key Emerging Technologies: AI, Automation, IoT, and Big Data
- Impact of Tech Trends on Customer Behavior and Engagement
Foundations of CRM Systems
- Understanding CRM Platforms and Their Strategic Role
- Types of CRM: Operational, Analytical, and Collaborative
- Setting Up and Customizing Your CRM System
- Workshop: Navigating a Popular CRM Interface (e.g., Salesforce, HubSpot)
Integrating Tech Tools with CRM for Sales Intelligence
- Connecting CRM with Marketing Automation and Analytics
- Using AI for Lead Scoring, Predictive Analytics, and Forecasting
- Managing Sales Pipelines and Dashboards
- Hands-On Exercise: Building a Smart Sales Dashboard
Applying CRM for Customer Insights and Personalization
- Segmenting Customers Using CRM Data
- Creating Personalized Campaigns Based on Behavioral Insights
- Measuring Customer Lifetime Value (CLV) and Retention Rates
- Workshop: Designing a Customer Journey Map Using CRM Data
Future-Ready Strategies for Business Growth
- Ethical Use of Customer Data and Privacy Compliance
- Preparing for the Next Wave of CRM Innovation
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY
Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).
At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.
Since 2001, we have been pioneering the training field in the middle east, we managed to unlock potential and help individuals, teams and organisations to be the best that they can be with our full and integrated solutions.
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