Course Code: MGLD 1240
763 Course Visits
Behavioral Science In Business: Understanding People To Drive Results
Course Sector:
Management and Leadership
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
28 - 31 Jul 2025
4 Days
Abu Dhabi, UAE
$4,250
02
29 Dec 2025 - 01 Jan 2026
4 Days
Dubai, UAE
$4,250
Introduction
Training course introducion / brief
The last few years have seen an explosion in both the study and effective application of behavioral science — the science that combines applicable insights from the fields of psychology, behavioral economics, and neuroscience. Whether you need to improve employee engagement, encourage changes in the behavior of consumers, coworkers, or clients, or generate improved commercial returns — the ability to effectively, efficiently, and ethically influence people's behavior allows you to better achieve your business objectives and positively impact the bottom line.
Course Objectives
At the end of the training course, participants will be able to
  • Gain a comprehensive understanding of the fundamental aspects of behavioral science all leaders need to understand
  • Identify the Full Cycle Approach to Applying Behavioral Science for applying the most important insights from behavioral science.
  • Interpret the various behavioral science insights and tools that are important to the organization and personal profession.
  • Explore ways to build a bridge between the theory of behavioral science and its practice, including quantifiable ways of measuring your success
  • Apply the different approaches to leveraging data analytics and precision questioning for behavioral science strategy
  • Develop an implementable, action-orientated, and measurable plan of action.
Course Audience
Who is this course for, and can benefit the most
  • Business Leaders & Executives
  • HR & Talent Development Professionals 
  • Sales & Marketing Professionals
  • Product Managers
  • Consultants & Business Strategists
  • Entrepreneurs & Startups
Course Outline
The course aims and learning outcomes

IDENTIFY BEHAVIOR-BASED CHALLENGES

  • How individuals make decisions
  • How environments influence behavior
  • How you can combine behavioral insights and data science to identify opportunities

APPLY A FULL CYCLE APPROACH TO CHANGING BEHAVIOR.

  • Robust and meaningful models and insights from behavioral science
  • Building a bridge from theory to meaningful practice and implementation

PRIORITIZE, TEST, AND LEARN

  • Prioritizing Ideas
  • Testing For Impact
  • Adapting To Maximize ROI

OPERATIONALIZE FOR COMPETITIVE ADVANTAGE

  • Developing behavioral science skills
  • Creating a meaningful, practical, and implementable plan of action that delivers results for your organization
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Over all rating
Excellent
Average
Below average
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY

Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).

At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.

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