Course Code: SMCS 101
916 Course Visits
Certified Professional Sales Person (CPSP)
Course Sector:
Sales, Marketing and Customer Service
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
25 - 29 Aug 2025
5 Days
Houston, Texas
$5,950
02
17 - 21 Nov 2025
5 Days
Dubai, UAE
$4,250
Introduction
Training course introducion / brief

CPSP program 

This CPSP program is designed based on the strategic sales process and incorporates the emotional needs and psychological triggers that drive any decision. This goes beyond the technicalities of making a sale and goes deep into the psychology of it by explaining the cycle a client goes through when in the purchase process, how to speak directly to clients’ needs and how to communicate with clients in the manner in which they want to be communicated with.

Costing sales

This training course aims to help participants understand how to replace current behaviors that are costing sales with new ones that will help them, achieve sales goals faster and more consistently. This course will highlight topics such as communicating with clients in their preferred style that allows for an easy decision, proven formula to selling directly to your clients’ specific emotional needs, and phases of performance necessary to consistently achieve your goals.

Course Objectives
At the end of the training course, participants will be able to
  • Use the 8 styles of communication to close more sales
  • Access your highest level of confidence in every sales situation
  • Gain the trust of your prospects faster than the competition
  • Successfully navigate the four phases of performance necessary to consistently achieve your goals
  • Learn the proven formula to sell directly to your clients’ specific emotional needs
  • Understand the ways you are unintentionally sabotaging your sales and success
  • Establish and maintain instant alignment with your prospective customers 
Course Audience
Who is this course for, and can benefit the most
  •  Sales Executives
  •  Business Development Executives
  •  Sales / Marketing Managers
  •  Account Managers / Relationship Managers
  •  Sales Directors 
  •  Teachers / Trainers
  •  Leaders
  •  Students
  •  Head of Department
  •  Art Directors
  •  HR professional
  •  Career shifters
  •  Business Owners / Entrepreneurs
  •  Social Media Specialist
  •  SEO Specialist
  •  Customer Service Officers
Course Outline
The course aims and learning outcomes
The changing business environment
  • The evolution of personal selling
    • Marketing
      • Consultative
        • Strategic
          • Partnering
            • Social
            • The new sales competencies
            • Behaviors, characteristics and skills of a successful salesperson
            • Assessing performance according to specific sales indicators
            • The 10 root causes of sales problems • Personal selling profile
            Preparation and self-organization
            • Personal management
              • Self-mastery
                • Personal planning
                  • Self-talk
                    • Personal image
                    • Time management for salespeople
                    • Understanding the psychology of selling
                    • Developing strategies for sales success 
                    The sales process
                    • Prospecting and qualifying
                    • Pre-approach
                    • Approach
                    • Presentation and demonstration
                    • Overcoming objections
                    • Closing
                    • Follow up and maintenance
                    • Product selling versus service selling
                    • A glimpse into different selling models
                    Business negotiations skills
                    • Principles of successful negotiations
                      • Communication
                        • Planning
                          • Trading concessions
                          • The six elements of successful sales negotiations
                          • The power of questioning and probing
                          • The BATNA principle
                          • Establishing ranges and understanding the limits 
                          Managing the customer relationship
                          •  Basics of building customer relationships
                          •  5 rules for successful relationships
                          • The essence of attitude in relationship building
                          • The art of sales communications
                          • Influencing sales outcomes
                          • The 8 styles of communication to close more sales
                          • Gaining the trust of your prospects faster than the competition
                          • The four phases of performance necessary to consistently achieve your goals
                          • The proven formula to sell directly to your clients’ specific emotional needs 
                          Ways you are unintentionally sabotaging your sales and success
                          • Establishing instant alignment with your prospective customers
                          • Are your client communications stalling before getting to the sale?
                          • Learning new techniques and still not seeing actual results 
                          Steps to move your clients through the buyer's journey with ease
                          • Habits that drive results vs simply learning new information
                          • Sales techniques that are effective in today’s sales environment
                          • Resolving objections proactively to close the sale faster 
                          Providers and Associations
                          Providing the best training services and benefits to our valued clients
                          Boost certificate of completion
                          BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
                          ENDORSED EDUCATION PROVIDER
                          Over all rating
                          Excellent
                          Average
                          Below average
                          Flexible deadlines
                          Customized dates accordance to your schedule
                          Shareable Certificate
                          Earn certificate upon completion
                          COURSE METHODOLOGY

                          Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).

                          At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.

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