Client Management Strategies for Growth & Retention

Course Code: SMCS 123

1155 Course Visits

Course Sector:

Sales, Marketing and Customer Service

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Course Dates and Locations

Choose a date and location to book your seat

No.

Date

Days

Location

Fees

Enrollment

04 - 08 Aug 2025

5 Days

Houston, Texas

$5,950

09 - 13 Nov 2025

5 Days

Al Khobar, KSA

$4,250

Introduction

Training course introducion / brief

The purpose of this training is to emphasize the importance of putting the client first in all you do. Retaining clients is good business in an increasingly competitive market. It is believed that acquiring a new customer costs five times more than keeping an existing one. For customer retention and growth, you must have a client management strategy. Suppliers are expected to become trusted advisors to their customers. This course demonstrates how putting the client first, rather than the services, can boost client retention. In a highly competitive and dynamic environment, it emphasizes the need of having highly engaged employees and using optimal marketing and business development methods.

Gain knowledge of client management and be able to discuss the causes for the client leaving.

Acquire knowledge about the client management strategies and their applications for customer retention.

Understand how to improve the growth of client satisfaction and loyalty.

Gain increased commitment to innovation and continual improvement

Develop your critical thinking skills

Help the participants to have better understanding of essential client management issues.

Sales Executives
Business Development Executives
Sales / Marketing Managers
Account Managers / Relationship Managers
Sales Directors
Teachers / Trainers
Leaders
Students
Head of Department
Art Directors
HR professional
Career shifters
Business Owners / Entrepreneurs
Social Media Specialist
SEO Specialist
Customer Service Officers

Importance of client management

Customer is the focus
Core v/s extended customer service
Customer perceived value

Customer perceived value

Emphasis on customer Transaction
Transaction v/s relationship management

Why do customers move away?

Economics of customer retention
Customer satisfaction and loyalty

CRM Model

Customer lifecycle management
Stages of CRM
CRM components

CRM Process

Basic CRM and Enhanced CRM
CRM Capabilities
Action Planning and Continuous Improvement

Boost certificate of completion

BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.

ENDORSED EDUCATION PROVIDER

Flexible deadlines

Customized dates accordance to your schedule

Shareable Certificate

Earn certificate upon completion

COURSE METHODOLOGY

Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).

At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.

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TRAINING COURSE: Client Management Strategies for Growth & Retention