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Course Code: DIGTR 110
592 Course Visits
Mastering Innovation: From Idea to Value Creation
Course Sector:
Digital Transformation and Innovation
Course Dates and Locations
Choose a date and location to book your seat
No.
Date
Days
Location
Fees
Enrollment
01
5 Days
London, UK $4,950
02
5 Days
Abu Dhabi, UAE $4,250
Introduction
Training course introducion / brief
Amazon, Netflix, and Uber - what do these three companies have in common, other than raking in billions of profit each year? They are part of the small sampling of companies that have completely restructured the landscape of their industries within a short period of time. They all have strong business models and have managed to dominate markets by adapting to changing customer demands as well as using technology to accelerate their own growth. They entered markets with new technologies or completely different approaches to doing business, leading to the decline of industry incumbents.
How to deal with innovation
These companies have risen to the ladder of success through the comprehensive planning and constant re-evaluation of their business models. By identifying customer needs and quickly adapting their businesses to cater towards them, Amazon, Uber and Netflix have shown the power of being innovative and flexible in business. The reality is that such innovations are not random; there is a pattern to the phenomena, and this course will allow participants to discover this formula. Participants will gain understanding of how to treat innovation as a process, one to be managed and turned into a driver of profits, growth and success.
Course Objectives
At the end of the training course, participants will be able to
- Understand the competitive dynamics of technology
- Obtain relevant tools and principles to actively manage the process of creating and selecting exceptional opportunities, and discover how to direct those opportunities to meet strategic business needs
- Identify future threats to ongoing growth
- Improve creative problem-solving skills and develop these skills throughout the organization
- Identify the patterns that compose disruptive innovation
- Create strategic opportunities that outpace the competition
- Develop a system and environment that drives innovation across business cycles
- Inspire and improve the culture of innovation throughout your organization
Course Audience
Who is this course for, and can benefit the most
- Business and technology leaders
- Business Unit Managers
- Business Development Consultants
- General Managers / Regional Managers
- Senior and mid-level leaders
- individual leaders of all levels in the organization
- Art Director
- Marketing Consultants
- Marketing Development Manager
Course Outline
The course aims and learning outcomes
The W’s of Innovation
- Innovation is more than new products
- Difference of idea, invention and innovation
- Sources of innovation (manufacturing-driven vs. lead-user driven)
- Key factors for success in innovation
Choosing Your Innovation Strategy
- Types of available innovation
- Innovation classified by impact to business
- Technological Disruption
Open Innovation: Engaging the External Innovation Ecosystem
- Organizing for Innovation, and the Effective Use of Individuals and Groups
- Nurturing Innovation Mindset
- Making innovation a repeatable and sustainable system
- Involving the entire company, not just tech or R&D group: How to start an innovation mindset?
Coaches versus colonizers: Incremental vs. radical innovators
- 4 factors to make or break innovation program
- Challenging 4 norms of teams
- Innovation leaders and communication style for innovation strategy
- Critical roles and competencies for innovation process
Building an innovation culture
- Ideation: Generating Ideas and Divergent Thinking
- Design Thinking and Its Application in Organizations
- Rapid Validation of Ideas and Lean Innovation
Providers and Associations
Providing the best training services and benefits to our valued clients
Boost certificate of completion
BOOST's Professional Attendance Certificate “BPAC” is always given to the delegates after completing the training course, and depends on their attendance of the program at a rate of no less than 80%, besides their active participation and engagement during the program sessions.
ENDORSED EDUCATION PROVIDER
Flexible deadlines
Customized dates accordance to your schedule
Shareable Certificate
Earn certificate upon completion
COURSE METHODOLOGY
Our Training programs are implemented by combining the participants' academic knowledge and practical practice (30% theoretical / 70% practical activities).
At The end of the training program, Participants are involved in practical workshop to show their skills in applying what they were trained for. A detailed report is submitted to each participant and the training department in the organization on the results of the participant's performance and the return on training. Our programs focus on exercises, case studies, and individual and group presentations.
Since 2001, we have been pioneering the training field in the middle east, we managed to unlock potential and help individuals, teams and organisations to be the best that they can be with our full and integrated solutions.
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